Saturday 31 March 2012

IPA Summer School..

Want a job in advertising? You should probably check this out.

Hello there.

The good folks at the IPA have let me know about their 2012 Summer School. There's quite an extensive blurb - read more below:

Students: do you want to work in adland?

Have you always wanted to work in advertising? If so, the IPA’s Ad School could help you get one step nearer to getting your dream job. Submit your entry now for your opportunity to work in one of the top UK advertising agencies, including Addiction London, CHI, Euro RSCG, Karmarama, Kitcatt Nohr Digitas, Ogilvy One, Rapier and SFW, this summer.


The 2012 School comprises of three programmes: the client service/planning programme, the creative programme and the search programme. The programmes provide students with the opportunity to work at some of the top agencies where you will learn from the best in the business, work on live briefs, projects and pitches and enjoy a series of evening seminars and social events. In addition, you will be given prize money, and if you prove to be successful in your placement, there is the possibility of a job interview.

The client service/planning programme:
• You will work at your allocated agency for eight weeks (starting on 2nd July 2012) on briefs, projects and pitches.
• You will be provided with an agency mentor who will guide you through the eight-week experience.
• You will receive an £800 prize on completion of the programme.
Here are details of how to apply.

The creative programme:
• You will work at your allocated agency for eight weeks (starting on 2nd July 2012) on briefs, projects and pitches, as part of a creative team - one copywriter, one art director. The IPA will pair the roles up accordingly.
• You will be provided with an agency mentor who will guide you through the eight-week experience.
• You will receive an £800 prize on completion of the programme.
More details can be found here.

The IPA Ad School has also launched a new Search Programme this year which will offer students the opportunity to work in one of the UK’s top search agencies this summer where they will gain an extensive insight into the ever-evolving world of search.

The search programme:
• You will work at your allocated agency for eight weeks (starting on 1st August 2012) as part of their search team.
• You will get the opportunity to take the IPA Search Certificate and the Google Adwords Fundamentals Exam (GAF) at no cost. This means that you walk away with two qualifications as well as an extensive eight weeks immersed in the search industry.
• You will receive an £1500 prize on completion of the programme.
More details can be found here.

Says Chris Whitson, Planning Partner, SFW and Co-Founder of the IPA Ad School: “The IPA Ad School is our industry’s chance to prove its worth to bright, motivated young people. And for those young people to see if it’s an industry that can offer a compelling career choice. It’s an intensive learning experience for the successful candidates.”

For full details, click here. UPDATE: The deadline's Friday the 20th of April.

Good luck, all.

7 comments:

Anonymous said...

Read this, looked really exciting...after inspecting further I see this is only open to current university students. Having graduated almost a year ago, Im begining to wonder if there exists anything like this for graduates who failed to make it onto a placement/internship whilst still in education? even a few weeks of work experience in the industry is hard to come by.

Learn to network said...

Although not directly related to the post, I'm interested in getting into planning, and wanted to know if you had any recommendations for networking or skills. Particularly graduates or newbies to the industry, alongside the do's and don'ts. If this has been covered previously could you please direct me to the post. Thank You.

Anonymous said...

It is such a shame that this is only available to students and not graduates.

Will said...

Hello, Anons.

Anon 1 - I would suggest asking the IPA about that. There are internships (Fallon and VCCP, from memory, still run them) that don't ask for a degree. You can get in without a degree, but it's less likely to be through a formal scheme.

Anon 2 - Yes, several. Try googling 'Junior Planning 101' for the best account, or reading some of the very early posts from 2007/2008.

Alice said...

Hi there,

I work at the IPA and we have taken your (and many other) comments regarding graduates applying into consideration.

Due to the current economic/job climate we are opening the competition up to grads (who graduated up to 3 years ago). We have now changed the 'conditions of entry' on the entry and declaration form.

So, best of luck!

Kate Lewis said...

Defo getting stuck into this. Drives me crazy that more agencies don't offer paid internships. Just the minimum wage would do, but the fact the great majority offer only lunch and travel expenses (if that) really excludes people like myself who can't afford to accommodate themselves in London for even a month unpaid. This is something the adworld really needs to get sorted!

Companies could be losing out on some of the best ad minds in the country because applicants haven't been able to afford the more impressive work experience their wealthy counterparts have. Don't get me wrong, if I could borrow the money tomorrow I would, it isn't anyone's fault but the advertising sector's. I'm pleased to see that IPA is making a conscious effort to bring diversity to the business. I scored high in both the lateral and linear tests so I'm a 'Diagonal Thinker' yay. Now let's just hope I get a place!

Twitter: @KALewis
Blog: www.advertisinginformant.wordpress.com

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