Tuesday, 27 April 2010

Ogilvy Fellowship...

You too could work here.

The Ogilvy Fellowship is acknowledged to be one of the best starts in the communications industry. And, happy day, they've just opened. I have just been sent a lot of information from the guys there, so have a butchers, and if you're interested, apply....

"Ogilvy Group UK is a communications agency that does advertising, direct marketing, interactive marketing, PR, design and promotion. We're the London outpost of Ogilvy's extensive global network of over 400 offices worldwide.

Every year we look for 5 stars of the future to join our Fellowship here in London. This year we have taken a slightly different approach to how we recruit for the Fellowship. We will be selecting 10 of the brightest and best applicants to join us at our Canary Wharf office here in east London to undertake two consecutive four-week placements. You’ll get great experience and have the opportunity to hear from some of London’s best talent in the industry while also learning about our 360 approach to advertising. We’ll then select five stars of the future to join our Fellowship programme starting in November 2010, which will see you undergo three year's training with a year in three different disciplines.

The timings for the 2010 Internship and Fellowship are as follows:

Closing date for applications: 4th May 2010 (Midnight)

Interviews: w/c 28th June 2010

Internship: 4th August 2010 – 1st October 2010

Fellows start date: 8th November 2010"


So there you have it. Best of luck.

Friday, 16 April 2010

Two exciting new, shiny opportunities...

Hopefully not involving these two ne'er do-wells.

Hello gang.

Thought i'd get in touch, as there are a few exciting opportunities bubbling in the soup of graduate recruitment.

Opportunity One:

The lovely Adah at the IPA has alerted us to a competition called It's My Party, which is aimed at 18-24 year olds, and after an idea for a single-issue political party. They want you to create a party political broadcast and see if you can make the video into a viral success.

There are three awards: one for the video that gets the most votes, one for the video that gets the most views, and the judges' award for the most creative video.

Best of luck with that - there are no deadlines on the site, but I'd imagine it shuts when the election ends. Check it out...

Opportunity Two:

The IPA have launched their Summer School. It's been running for a few years, and is a very, very good thing. I'd advise you to have a butchers at the link.

Some more official blurb is below:

"The Summer School will offer you a placement within a digital, search or direct marketing agency and will provide you with a real introduction to agency life.

Participating agencies include HS&P,LIDA, SFW, Ogilvy, Kitcatt Nohr Alexander Shaw, 3Sixty and CMW.

You'll get the chance to work alongside the professionals - account handlers, planners, creatives - on real client business.

In addition to the work placement, there will be a series of special evening seminars and social events where you'll meet other students, see other agencies, and meet industry experts.

There will also be a prize of £1,000 each, plus you can reclaim reasonable travel expenses. Most of the agencies are in central London (regional agencies to be confirmed) so you'll have to arrange your own local accommodation. You will be expected to work from 5th July-10th September 2010.

The deadline for entry is 7th May 2010 and shortlisted candidates will be notified by the IPA by 19th May 2010."


Best of luck with those opportunities.

Wednesday, 24 March 2010

Grad Down The Track: Jonathan Drennan


Hello gang.

A little while ago, we used to do a more regular feature on grads who've recently broken into the advertising industry. What with all the job features, it kind of fell by the wayside.

So it gives me great pleasure to provide a post from Jonathan Drennan, a grad who is on Leo Burnett's graduate scheme. The Leo Burnett graduate blog is here, if you want to have a read.


FROM IRELAND TO ADLAND

Five months ago I was sitting in the cramped office of the Belfast newspaper where I worked as a reporter. I remember the day clearly, I had just interviewed a distressed primary school headmaster whose school had been the victim of a sectarian arson attack. Suddenly, my phone flashed an unknown number. Groggily, I picked it up. It was the Head of Account Management at Leo Burnett offering me a place of their graduate program as a trainee account handler. My life changed in an instant.

A question I am constantly asked is why did I decide to switch from journalism into the world of advertising. From a young age, I was writing for newspapers. I walked into my local rag in my school uniform on a Friday afternoon and was writing a theatre review that night. I progressed until I had worked for a variety of newspapers in South Africa and Ireland before I had left university. However, during my master’s degree in Dublin, I had started to become frustrated with the profession that had always been my dream.

Due to financial constraints, news reporting in many cases had simply descended into adjusting press releases to suit an editor’s needs that day. Creativity was being stilted in order to provide a more cost effective product. After speaking to a variety of university colleagues working in the industry, I started to look into advertising as a career. I wanted a job that would be able to utilise any skills I had learnt in journalism. Formulating and delivering an idea, working under a strict deadlines, time management and learning how to talk to a wide range of people all seemed to fit the bill. I became desperate to make the change.

My parents were cynical. I had no direct experience of advertising agencies and they thought I was wasting my time in even applying for graduate schemes. However, I was and still am absolutely convinced that the beauty of advertising as a career is that any experience you have from life is relevant. To give you some context, on my graduate scheme we have a former PR executive, a former English teacher, a former translator and a former investment banker. We are in the business of dealing with people, so why shouldn’t these experiences be relevant?

The application process is extremely tough for everyone. Sometimes you wrestle with a quirky application question for two weeks and then you don’t even get the pleasure of an automated response from the agency you applied to. At other times, an application that you are almost ashamed to email due to your contrived responses can get you a coveted first round interview. It is certainly not an exact science.

Rejections happen to everyone. I certainly had my fair share. Advertising is a highly competitive industry and the sheer amount of applicants for every job is daunting. For each scheme you will find yourself against hundreds of similarly motivated and talented candidates. At times you are not a good fit for the agency’s culture which you can’t affect, but at other times you didn’t do yourself justice in your application or your interview which you certainly can change.

My Dad loves his cliches, but I really believe in this one. He says that every interview you do, you learn something new. This was certainly the case for me. After you have recovered from the day’s exertions, it is essential to be brutally self-critical. For the interviews I didn’t get, it was normally something I could improve upon. Deceptively, simple things like learning how to work well in a group task, is something that frustratingly can only come with practice.

In terms of positive advice for the interview process, I would say remember all the reasons you wanted to work in advertising in the first place. Maybe it was a Guinness advert that got you excited. Or maybe you are just absolutely fascinated by brands. Whatever it is, use this passion as a strength. Conveying enthusiasm is such a simple, but incredibly effective way of endearing you to the agency. Quite simply, it shows you care.

It is a rare luxury to not dread Sunday nights and I know I am lucky to fall into this category. This is a fascinating industry that is completely restless. No day is the same and I am constantly learning. I have received three months of incredible training and met a huge amount of people at Leo Burnett including the company’s global CEO from Chicago. I am about to start working on Client business in the next few weeks and can’t wait. At times the application process is incredibly disheartening. But if you keep banging on that door loud enough eventually someone will answer it for you.

Sunday, 21 March 2010

BMB need YOU...(redux)

You could be involved in helping to produce stuff like THIS.


Hello all.


(NB - This job appeared last October, but there's a need for another production intern)
.

There's another opportunity for you guys. If you're interested, email Tom Brady (tom dot brady at bmbagency dot com):

BMB are looking for a digital production intern for 3 months to assist in our burgeoning department.

Responsibilities include:

* Assisting with the scoping of projects (statements of work, timings, budgets)
* Liaising with the traffic department to make sure work is effectively developed
* Liaising with the client services department to ensure the smooth transition of projects
* Dealing with digital client administration as and when required
* Briefing designers and developers on projects
* Working with the TV production department on projects as and when required


This in an internship position with a nominal weekly allowance, but with the distinct possibility of a perm role at the end of the period.

The ideal person will have the following attributes:

* Knowledge of the digital advertising industry
* A well rounded, outgoing and enthusiastic personality
* Excellent attention to detail
* Positive problem solving approach to work
* Ability to multi-task and prioritise large workloads


So there you have it. Best of luck guys.

THIS ROLE HAS NOW BEEN FILLED. THANKS FOR YOUR APPLICATIONS.

Friday, 12 March 2010

A new role from The Nursery...

You probably won't be working here. Unless you're naughty.

THIS ROLE HAS NOW BEEN FILLED. THANKS FOR YOUR INTEREST.

A rather interesting brief has just winged its way to us at AdGrads.

Chris and the chaps at The Nursery are looking for someone to train up as a qual researcher. If you want to learn what makes people tick, and are fascinated about why they do the things they do, starting at The Nursery would be a good job for you.

Anyway, the details are below. Best of luck:

The Nursery Research and Planning is looking for someone marvellous to train as a qualitative researcher.

The company was formed in 2001 by ex ad agency people who wanted to fill the gap for a more useful, nurturing style of research.

We are the world’s leading experts in brand communications research. Typical projects involve helping agencies and clients identify the potential across candidate creative routes. We use a mix of qualitative research techniques and increasingly our innovative online research methodologies.

We need another smart cookie who ‘gets’ advertising ideas and can articulate why one concept is more promising than another. You may not have considered a career in market research but we reckon we deal with the most interesting parts of the advertising process. Think of us as marrying up consumer insights with creative ideas.

Only five people have left us in our 9 years: One emigrated to work for Unilever Australia (and live on Bondi Beach), one to a senior role at another research company and three have become planners. (at Red Brick Road, Isobel and Wolff Olins.)

Drop us a line with your CV explaining why you’d be great in this job.


Good luck.

Thursday, 18 February 2010

Interview Aftermath...

Pretty good advice, to be honest.

I've been quite remiss of late, so sorry for the delay on this post.

I think there's a need to talk about the fallout of an unsuccessful interview. Now, with every process, there have to be candidates who don't get through. That's natural, and inevitable - there have to be winners and losers in this sort of thing.

No, what prompted this post was a post AdlandCreative wrote on his blog, detailing his experiences interviewing for an account executive position at Euro RSCG.

I'd like to claim that his feeling of not doing himself justice won't be shared by many. But that'd be bullshit, and not doing anyone any favours. I liken interviews to taking an exam. It's a one time shot; you do your research, you try to perform with some degree of fluidity and knowledge - but it really comes down to the day. You could always 'have done better' (whatever that looks like).

Now, not preparing is one thing, and you're right to feel a bit shit about that. But if you've put the effort in, you can't really criticise much more than chemistry between you and your interviewer, and your potential suitability for the agency. Like it or loathe it, but some agencies do naturally 'fit' people. It sounds a bit odd, and possibly a bit arrogant, but someone who works at AMV say may not get on half as well at a Mother or Saatchis.

What's more frustrating is when you feel you haven't done yourself justice, which was the nub of AC's post. When the words just don't come. When you blank. Again, i'd like to be able to say this won't ever happen again...but it does. The only solution is practice. Now, there are a host of mock interview techniques which might work for you. They never worked for me - I needed the real thing.

And, believe me (though, I imagine, most people are probably far better at interviewing than yours truly), there isn't a set process to guarantee a successful interview. There are far too many chaos factors for that, which i'll go through below:

1) Your interviewers

Planner? Account handler? HR? Each person's job role will entirely influence how he/she views you, and what sort of skills they want (regardless of the job that's advertised). Say it's an AE position - as a planner, i'd want to think that the person who's eventually given the job has the capacity to be strategic, to discuss client issues with me. I'm less bothered about your ability to get shit done - but for the account handler interviewing you, it'll undoubtedly be the first thing they look for.

And, of course, there's no way of knowing someone's mood. The seemingly cuddly planner could get shirky with you, and the old 'bad cop/good cop' approach that most account handler/planner interviewer combinations tend to go in for may not apply.

It's great if you can get your interviewers to like you, but it's not the be all and end all - some people, in a more professional capacity as an interviewer, like to be straight and serious all the time.

My suggestion to combat this is to not simply to learn the ads by rote, or try to stick to a script, or say a certain word/phrase in the hope it'll make you sound more intelligent. If you can demonstrate what you've learned and know in a different way, don't hesitate to keep it fluid and roll with the punches. You are, after all, a prospective junior in the industry. You don't know much - yet.

2) Thinking vs Feeling

A bit of an odd topic, but people do react in strange ways when asked to do things; just look at how unsuccessful many are when it comes to driving tests. You know what's coming up, but you can still bugger it up. A part of that often has a lot to do with wanting to impress. You want to show how much you know....so you either do one of two things. Clam up, or gush uncontrollably. I was always in the more emotional, slightly gushy side of things.

And this approach leads your interviewer (particularly if you're going for a planning job) to think you've got no quality control, and will drum your clients into a corner of unmarshalled bullshit. Hell, it happens to me now and then.

The other, more stage frighty situation, often caused by not knowing what to say first, is also a bit of a problem. One thing to bear in mind, and of some consolation, is that your interviewer isn't accusing you of a crime or anything so serious. You're a graduate who's being drilled by some thirtysomething who DOESN'T have a handle on all of the issues. No-one knows the procedure, really. This isn't a scripted interview for a job at PWC, say - it's undoubtedly been thrust upon them by their superiors and they really aren't sure of the best candidate or just how to assess people.

It's made even harder by the ever-quickening pace of technology - what do people/new candidates have to know? Why? They are JUST as likely as you to not know what to ask - so why should you cram on every topic? There's no way of knowing, so know your basics and say what you believe to be true. There really aren't that many wrong answers in this situation.

3) The nature of the role

Whisper it quietly, but not all grad jobs are created equal. Some are advertised to fulfil a VERY specific client need (whether it's being 100% on a massive client or just providing more support) and others are more general than that, with an eye on the future of the agency.

Now, this will inevitably colour the sort of responses and candidates the agency's looking for. If some of the questions have a more category specific bent than the other, there's a fair old chance (if they've not told you already) they are recruiting for a very specific position in mind, even at grad level.

A word on the more specific job roles - the agency definitely needs someone who can slot in and hit the ground running, far more so than the atypical graduate job, which is part of the regular intake, and people slot into different parts of the business.

There's absolutely no harm in asking when you first sit down just what the role will entail, and on which client/s it'll be. Yet a lot of grads don't do this when it's a one off job that's been advertised, and I find it very peculiar. Perhaps it's just nerves again. Don't let those get the better of you - you'll have to ask questions of your clients in similar pressured situations, and this allows you to better 'control' how the interview's going to go.

I hope those three were helpful. Ultimately, if you've gotten to interview, you are undoubtedly good enough to work in the business. You just need to practice those interviews, go to as many as you can, and keep learning - there are often a lot of rejections before someone says yes, and I know - it's hard to hear when you've just come out of university with a good degree. Just keep plugging away.

Monday, 15 February 2010

A bit of a different one....

It's just like this, honest.

Hello there. Thought I should drop you guys a bit of a different post than the usual advertising job opening.

I've recently moved agencies to a PR shop called Edelman. Now, we're hiring in our digital team, and one of the roles specifically calls for a grad.

Now, I bet you're thinking - this is a blog for advertising/media jobs? Well, this role is more like a typical digital agency position, and so I thought it'd make sense if I put it up here. It's an ideal role if you have an interest in digital communications, and want to be involved in the wider communications mix.

Details are here, and there are other jobs here if you're interested.